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Acquisition & Retention

One-to-one marketing (sometimes expressed as 1 on 1 marketing) is a customer relationship management strategy emphasizing personalized interactions with customers. The personalization of interactions is thought to foster greater customer loyalty and better return on marketing investment.

Only the term is new; the approach is almost as old as commerce itself. In the past, for example, proprietors of a general store would naturally take a one-to-one approach, remembering details about each customer’s preferences and characteristics and using that knowledge to provide better service.
ClearLine’s Mobile engine provides a unique platform to allow for very complex targeted marketing campaigns to keep your message personally relevant and timely on a per customer basis. We will work with you and your team to design and implement campaigns that target your audience along with maximizing your return on marketing investment.

Your customers make your business moving forward, the lights on and the doors open. That’s why most of the businesses devote a significant amount of time, energy and money to promoting themselves in local papers, yellow pages, online directories and other advertising channels. Unfortunately, most businesses think they are done marketing when a customer walks through the door for the first time. Shouldn’t you do everything possible to get the most out of the investment you made to attract that new customer?

 

Mobile Presence & Marketing

It’s clear that mobile presence in today’s market plays a major role in terms of advertising, promotion and interactive communications.
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Mobile Loyalty & Rewards Programs

Connect with your loyal customers via mobile phones. With ClearLine you can use mobile number as a loyalty account number.
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Data Capture & Management

ClearLine enables clients with solutions for mobile engagement and mobile marketing to capture customer data and device analytics
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ClearLine Mobile In the News

SMS gateway update to support 2-way SMS for 10 digit phone numbers.

We’re excited to announce our newest SMS gateway update. This one is connection to Twilio and it is extremely robust, very easy to use and enables powerful features for 2-way SMS via 10 digits phone numbers: Read more

Expo Mobile Selects ClearLine’s Digital Rewards Platform

ClearLine Mobile, a full service mobile marketing and loyalty company, has been selected by Expo Mobile, a mobile virtual network operator, to deliver turnkey and managed digital incentive programs to support their marketing initiatives. A variety of digital rewards and incentives will be incorporated to ensure ongoing engagement with customer base and grow new subscribers service activation. To enhance current marketing campaigns and improve customer “stimulation”, ClearLine will provide Expo Mobile with MyDigi technology. MyDigi allows connecting with our Digital Rewards catalog and creating loyalty on demand by issuing real-time reward codes. Read more

Our Blog

Here’s How NOT to Do Mobile Marketing.

Have you caught mobile marketing madness yet? Mobile marketing and m-commerce are on the rise for the past 4 years and research states that 47 percent of retailers believe mobile currently influences customer purchases more than half of the time. Along with a Mobile Marketing Strategy come Mobile Marketing mistakes that you need to avoid to ensure the success of your campaign. Here is the list of 11 mistakes you’ll need to be aware of. Read more

6 Tips for Creating a Customer Loyalty Program.

Big companies like Marriott and Toys R Us for years have spent millions of dollars on customer loyalty programs, offering frequent buyers points with each purchase that can be cashed in later for rewards. Ready to trade those old-fashioned punch cards for a modern mobile points system? Here are five tips for developing your new loyalty program. Read more

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